Art/Work - Revised & Updated: Everything You Need to Know (and Do) As You Pursue Your Art Career

She is a member of the College Art Association and the film committee of ArtTable. Today he is VP of content commercialization at Turner, where he handles monetization strategy and digital sales for TNT, tbs, Cartoon Network, Adult Swim, truTV, and CNN. Heather Darcy Bhandari spent the last fifteen years as a director at Mixed Greens gallery in New York City, where she curat

How do you diversify income streams to sustain a healthy art practice? How can you find an alternative to the gallery system? How do you review a license agreement? What are digital marketing best practices? Also included are new quotes from over thirty arts professionals, updated commission legal templates, organizational tips, tax information, and advice for artists who don’t make objects. An important resource for gallerists, dealers, art consultants, artist-oriented organizations, and artists alike, Art/Work is the resource that all creative entrepreneurs in the art world turn to for advice.. The definitive, must-have guide to pursuing an art career—the fully revised and updated edition of Art/Work, now in its fourteenth printing, shares the tools artists of all levels need to make it in this highly competitive field.Originally published in 2009, Art/Work was the first practical guide to address how artists can navigate the crucial business and legal aspects of a fine art career. But the rules have changed since then, due to the proliferation of social media, increasing sophistication of online platforms, and ever

What's more, should this book reach the majority of working artists today, the quality of gallery staff life would improve by a level of magnitude" -- Paddy Johnson for The L Magazine. One unique aspect of the book is the quotes in the margin -- from high-profile artists and well-known professionals who've been around the block. Shamim Momin from the Whitney Museum and Peter Eleey of the Walker Art Center talk about how they meet new artists and visit their studios, and Seattle gallerist James Harris underscores the importance artists' websites have when he looks for new work to show." -- College Art Association News"even those who have no interest in the art world may find Art/Work of use. "This book is a godsendit shou