Built to Last: Successful Habits of Visionary Companies (Harper Business Essentials)

They examined the companies from their very beginnings to the present day -- as start-ups, as midsize companies, and as large corporations. Throughout, the authors asked: "What makes the truly exceptional companies different from the comparison companies and what were the common practices these enduringly great companies followed throughout their history?" Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, Built to Last provides a master blueprint for building organizations that will prosper long into the 21st century and beyond.. Porras took eighteen truly exceptional and long-lasting companies and studied each in direct comparison to one of its top competitors. Collins and Jerry I. Drawing upon a six-year research project at the Stanford University Graduate School of Business, James C

A central myth, according to the authors, is that visionary companies start with a great product and are pushed into the future by charismatic leaders. Instead it had an atmosphere in which bright people were not afraid to "try a lot of stuff and keep what works." If you listen to this audiocassette on your daily commute, you may discover whether you are headed to a "visionary" place of work--and, if so, whether you are the kind of employee who fits your employer's vision. (Running time: two hours, two cassettes) --Richard Farr. Built to Last became an instant business classic. Thus Disney is

Veronica H. said I would recommend this book for small to medium size businesses. Our management team read this book while we were going through Strategic Planning. It really helped us to come together and talk in a productive way that allowed us to be heard and yet understand each other. We refer to it a lot and helps us look to the future of possibilities. I would recommend this book for small to medium size businesses.. Stephen said Glad this book was written. Glad this book was written, gives me some insight that I wouldn't have had about the inner workings of a business without it.. "As described" according to BigFanDan. As described, thanks