Digital Transformation: Build Your Organization's Future

Created from first-hand experiences in leading major innovation programs, supplemented by in-depth interviews with key industry players, each chapter is heavily evidenced with insider insights from the leaders and teams responsible for digital transformations around the world, including: IKEA, the UK Government, Royal Caribbean Cruises, Starbucks, KPMG, Direct Line, and the British Medical Association. It doesn't just provide the guidance for leading digital change, it will arm readers with the evidence and inspiration needed to drive real innovation in their businesses.. Written for professionals who recognize the need for innovation within their organizations but may need guidan

. As a sought after industry speaker, Lindsay shares her insights about society's new relationship with digital technology and how it continues to redefine every aspect of our commercial and human service enterprise. As a Digital Transformation Leader at IBM, she drives innovations that create new markets and sharpen the competitive edge for the world's largest companies. About the Author Lindsay Herbert is a digital transformation expert who leads major projects globally across every organizational sector

. As a Digital Transformation Leader at IBM, she drives innovations that create new markets and sharpen the competitive edge for the world's largest companies. Lindsay Herbert is a digital transformation expert who leads major projects globally across every organizational sector. As a sought after industry speaker, Lindsay shares her insights about society's new relat