Global Business: Managing Risk and Responsibility Across Borders

Global Business: Managing Risk and Responsibility Across Borders
Description
This change is particularly felt in the world of international business. Rob van Tulder's popular textbook is radically revised to take account of the new business paradigm.Starting with the basics of international business, the text quickly moves on to discuss and analyze the dilemmas associated with international corporate responsibilities. In bridging the gap between globalization and corporate responsibility, this new edition establishes itself as uniquely well positioned to introduce and move beyond the core concepts required for a class in international business.With an extensive companion website and teaching materials, this textbook can be used with advanced undergraduate level as well as with postgraduates on courses from international business, business ethics and corporate social responsibility.. The global financial crisis of recent years has demonstrated the business as usual approach is no longer acceptable
The book covers a complex and contested field that should be part of international business curricula and the overall strategy of the firm' Daniel van den Bulcke (University of Antwerp, Belgium)'Much has been written and asserted about the interactions of states, business and economic globalization in the contemporary era, but too much of this literature has contained bald assertions regarding this new world of business and politics. Wood (University of Northern Iowa, USA)'This book is a very ambitious, and very successful, attempt to integrate the fields of International Business and Business and Society. Now, demonstrating their solid grasp for both worlds, the authors explain what managers have known all along - that CSR and International Business belong together.' (The Wharton School, University of Pennsylvania, USA)'van Tuld
Rob van Tulder is Professor of International Business-Society Management, Erasmus University, the Netherlands