I AM This Book PG: (One Show)

I AM This Book PG: (One Show)
Description
The One Club fosters the next generation of advertising professionals through scholarships, portfolio reviews, and the annual exhibition of student work.. About the AuthorThe One Club for Art and Copy is a nonprofit organization founded in 1975 to recognize and promote creative excellence in advertising. Through its publications, exhibitions, and awards competitions it seeks to inform and educate both the public and advertising professionals about the intrinsic value of creative standards in advertising
In these pages are more than 1,600 four-color images from the finalists and winning entries, insider perspectives from the Gold Pencil winners, a spotlight on the Client of the Year, the college competition winners, and a look into the judging process with a JudgeÆs Choice section. It can make people listen. Lavishly produced with full-color throughout, this book is the must-have annual for creatives, clients, students, and anyone interested in advertising and design. Categories covered include print, design, integrated branding, television, and radio.Known among creatives and designers in the advertising industry as THE book to have, with 29 years of legacy. Great advertising and design can make the world stop and think. The One Show celebrates all of
Not your father's One Show David of Crystal Bay Once the pride of the creative advertising community the One Show has long been a favorite. In recent years the proliferation of fake entries, and winners, has brought down this trusted resource. Fake ads have long been part of this collection but not in the numbers seen this year. While their are several great pieces of work it's disappointing to see this development / decline.. The best one. Ok, we have a bunch of advertising festivals. Some are good, some are bad. I think the One Show is the best one around. It's annual book is really good. If you are getting just one advertising book this year, pick this one.I only wish that the dvd came with the awarded tv spots.. Unless you've had Lasik, don't buy this book. Chovaleoni If you plan on reading the creative in this book, you might want to invest in a Sherlock Holmes-esque magnifying glass (and maybe the hat for fun). Better yet, save your 40-some-odd bucks and pick up the Design Annual instead. Thoroughly, thoroughly disappointing edition.
The One Club fosters the next generation of advertising professionals through scholarships, portfolio reviews, and the annual exhibition of student work.. The One Club for Art and Copy is a nonprofit organization founded in 1975 to recognize and promote creative excellence in advertising. Through its publications, exhibitions, and awards competitions it seeks to inform and educate both the public