Platform Revolution: How Networked Markets Are Transforming the Economy--and How to Make Them Work for You

"' This book is the single best introduction I have read to Platform Businesses" according to Steven Forth. Every so often I lead workshops on pricing strategy. For the past several years I have been telling people that if you are in a conventional business (what Parker, Van Alstyne and Choudary call a 'pipeline business') and you are competing against a platform business you have already lost. Pipeline businesses do not have winning strategies against multisided markets, or as this book calls them 'platform businesses.' This book is the single best introduction I have read to Platform Businesses. If you use (and if you are reading this you do use a Platform Business, Amazon), are working on or may compete against a Platform Business you ne. Timely broad survey of platforms, mechanisms, and issues This a scholarly but very readable survey of platforms and their foundations, with broad scope and modest depth. As a technologist and entrepreneur I found this a very good way to quickly grasp the breadth of platforms and the transformations they cause. If you want a good Platforms 101, you won't be disappointed. This book orients you. If you want implementation details, you'll need to look elsewhere. There are many platform foundations to choose from.. Jerry floros said One of the best books on Platform Economics !. In the Information Age, data is key to every aspect of business interaction. Connecting platform users and faciltitating match-making between producers and consumers will revolutionize the global economy as we know it and this book details how it all is happening right now with more to come in the future.

. Geoffrey G. Parker is a professor of engineering at Dartmouth College (effective July 2016) and a visiting scholar at the MIT Initiative on the Digital Economy. He has been a professor of management science at Tulane University since 1998.Marshall W. Van Alstyne is one of the world’s foremost scholars of i

Platform Revolution explores the what, how, and why of this revolution and provides the first “owner’s manual” for creating a platform marketplace. Revealing the strategies behind some of today’s rising platforms, the authors explain how entrepreneurs—and traditional companies—can thrive in this new world. Assumptions about operations, finance, strategy, and innovation all change. Platform Revolution delivers the first comprehensive analysis of how platforms use technology to match producers and consumers in a multisided marketplace, unlocking hidden resources and creating new forms of value. When a company like Uber connects drivers with passengers, everybody wins—except traditional cab companies, which are scrambling to survive. In cases as diverse as shoes, spices, dating, energy, home appliances, and education, Platform Revolution provides the essential guide to unlocking the potential of an economic landscape transformed.. An inside look at the revolutionary business power of the platform—from the experts who helped discover how it works.Facebook, PayPal, Alibaba, Uber—these seemingly disparate companies have upended entire industries by harnessing a si

Philips, The Wall Street Journal“An authoritative guide to the role of online platforms: what they are, how they work, and what they mean for business and economics. Read the book and share it with your business partners. “Thorough and often provocative.” - Jeremy G. I think it’s an easy call.” - Andrew McAfee, principal research scientist at MIT, coauthor of The Second Machine Age“Platform Revolution provides an exceptional synthesis of cutting-edge research that makes it must-reading for my MBA students. Platform Revol