The Sales Enablement Playbook

The Sales Enablement Playbook
Description
This book provides a series of stand-alone chapters with frameworks and tactics that you can immediately implement, regardless of company size or industry. Whether you are a sales executive, sales practitioner, or a non-sales executive looking for ways to impact growth, The Sales Enablement Playbook will help you identify your role in a thriving enablement ecosystem.. In The Sales Enablement Playbook, sales veterans Cory Bray and Hilmon Sorey provide insights into creating a culture of sales enablement throughout your organization
"The modern recipe to establish a culture of sales excellence!" according to Ryan Reisert. The sales enablement playbook provides a solid framework for any sales organization who wants to establish a culture of sales excellence. I have had an opportunity to lead sales for a handful of hyper growth venture-backed companies and it would have been helpful to have access to The Sales Enablement Playbook to focus our efforts and eliminate a lot of time wasted developing our onboarding and enablement programs. Cory and Hilmon provide an easy to follow resource that will help anyone from the first time . GREAT BOOK. It's evident that Bray and Sorey have Amazon Customer GREAT BOOK. It's evident that Bray and Sorey have actually built teams before and understand both strategy and tactical execution. This is not one of those "theory only" books that you put down and think, "greatnow what?"Pros:Conversational toneTactical adviceMetrics and actual tactics to employClear definition of sales enablementRelevant to every executive in an organizationGreat workbook-like "back of the napkin" exercisesCons:I want more! Each chapter could really be made into a department-specific deep
Cory Bray and Hilmon Sorey are co-founders of ClozeLoop, a sales enablement platform designed to help companies achieve revenue and profitability goals. . Bray has ten years’ experience building high-performance sales teams across multiple industries. Over the last twenty years, Sorey has trained thousands of salespeople and consulted the
Bray has ten years’ experience building high-performance sales teams across multiple industries. About the Author Cory Bray and Hilmon Sorey are co-founders of ClozeLoop, a sales enablement platform designed to help companies achieve revenue and profitability goals. Over the last twenty years, Sorey has trained thousands of salespeople and consulted the management teams of fast-growth Silicon Valley companies, including Salesforce, Box, and SurveyMonkey.