Wireless Horizon

5 2154 3813
Wireless Horizon

Wireless Horizon

2018-02-20 Wireless Horizon

Description

With a look into the future of wireless applications, mobile content, and m - commerce, this book offers not only a clear assessment of the communications industry but also excellent lessons in strategic thinking, financial approach, public policy, and business planning.". "Wireless Horizon" is the first book to chronicle the strategy and competition for leadership in the evolving wireless economy. Featuring an in-depth look at the key drivers of the mobile internet, the author presents the histories, strategies, and technologies of industry giants like Ericsson, Nokia, Motorola, AT&T Wireless, Verizon, NTT DoCoMo, China Telecom, and others. "Mobile communications and the wireless web are not just conveniences or curiosities - they are the harbingers of a fast - approaching sea change in the way information moves. Destined to be as fundamental to business and social interaction as the personal computer or even the telephone, these technologies and the companies that develop them have become the basis for an entirely redefined industry economy

"a work valuable for its clear international and comparative tone - he the author describes a realistically global industry." -- Emerald Journal"Anyone conducting research in telecommunications will find this work an invaluable reference tool." -- Choice, May 2003"an excellent and highly informative work." -- Pool, Spring 2003

. Dan Steinbock (New York, NY) is the author of The Nokia Revolution (AMACOM: 0-8144-0636-X) and an affiliate researcher at the Columbia Business School